An Objective Personal Financial Planning and Investment Management Website
This website has been researched, written, and published independently. To ensure objectivity, no compensation of any kind has been paid by any third party to influence the editorial content of this website. All articles on this website were written by the Pasadena Financial Planner.
Do you want reasonably priced, comprehensive financial planning services from a responsive fee only investment advisor and personal financial planner?
My financial and retirement planning services will be valuable and cost-effective to you. My financial consultant fees will be reasonable, clearly understood, and determined in advance. I can provide you with comprehensive, reasonably priced financial, investment, and retirement planning services on an hourly, fixed fee, or retainer basis.
When delivering my financial planning and investment advisory services, I will never tolerate any conflict of interest. No financial industry incentives will ever interfere with my development of an optimal long-term financial plan for you. My recommendations will focus exclusively on your family’s financial interests.
Financial Planning in Pasadena California
A truly independent financial planner and fee only investment advisor

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Larry Russell, Managing Director
MBA – Stanford University, MA – Brandeis University, and BS – M.I.T.
Lawrence Russell and Company Pasadena, California 91103
(626) 399-9579
A California Registered Investment Adviser — Certificate 133101
KNOWLEDGE — OBJECTIVITY — HONESTY — DILIGENCE — SATISFACTION
Start a conversation today — Send a message using this contact form
The best personal financial planner for people who live in the San Gabriel Valley, including those who live in or near Alhambra, Altadena, Arcadia, Azusa, Baldwin Hills, Burbank, Duarte, Eagle Rock, El Monte, Glendale, La Canada Flintridge, La Crescenta, La Tuna Canyon, Los Feliz, Monrovia, Montrose, North Hollywood, Pasadena, San Gabriel, South Pasadena, Sunland, Studio City, Sun Valley, Temple City, Toluca Lake, Tujunga, West Los Angeles, and West Toluca Lake.
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About this Website — DISCLAIMER:
This site is a financial publication of general and regular circulation, and all the information contained on this website is solely for informational and educational purposes related to your individual, personal, private, and non-commercial use. Furthermore, in no way does this site constitute or provide investment advice under the laws and regulations of the United States of America and its various States or of any other country in the world. This site does not collect any specific information on the investment situation of any reader, and this site does not render any advice on the basis of any readers’ specific financial or investment situation. In no way does this site constitute a solicitation or offer to sell securities or investment advisory services, as defined under any securities law in the world. This website’s articles may report on published research and may also express opinions. Information in research studies has not been verified. There could be errors with this information and in the opinions that are expressed. It is solely your responsibility to verify all information before investing. All trademarks and service marks are the properties of their respective owners.
You are hereby notified that Lawrence Russell and Company is a registered investment adviser in the State of California. As an entirely separate part of its business from this website, Lawrence Russell and Company provides comprehensive, independent, and individually customized financial planning and investment advisory services to clients solely through signed fee-only contracts. These personalized advisory services are only available through individually negotiated contracts, which must be signed by both parties. These customized advisory contracts specify the scope of services, deliverables, and fees. Your use of any information on this website will not establish an advisory relationship of any kind with Lawrence Russell and Company.
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financial planners pasadena
Financial Advisor Pasadena
- Financial Planning Reading List (The Pasadena Financial Planner has written extensively about personal financial planning and investment management on a variety of websites. When I work with clients to develop their customized lifetime financial and investment plans, they often ask what they should read to improve their financial literacy.
This article provides a list of recommended reading from among the [...])
- Reasonably Priced Financial Planning Services (
Use this contact form to reach me
[contact-form 1 "Contact form 1"]
Do you want reasonably priced, comprehensive financial planning services from a responsive fee only investment advisor and personal financial planner?
I am committed to the financial education of my clients. I strongly believe that financial education will help you to make much better personal financial planning [...])
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Pasadena Financial Planners
A truly independent financial planner and fee only investment advisor
.
Larry Russell, Managing Director
MBA - Stanford University, MA - Brandeis University, and BS - M.I.T.
Lawrence Russell and Company Pasadena, California 91103
(626) 399-9579
A California Registered Investment Adviser -- Certificate 133101
KNOWLEDGE -- OBJECTIVITY -- HONESTY -- DILIGENCE -- SATISFACTION
Start a conversation today -- Send a message [...])
- An Objective and Independent Financial Advisor (Find an independent financial advisor who understands and follows the scientific finance literature.
(Note that you can reach me by using the contact form below.)
During my 20+ year Silicon Valley business management career, I had saved and invested according to the financial principles that I had learned at the Stanford Business School in the early 1980s. [...])
- Investment Asset Allocation (10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see Your Family Financial Planning. To find an in depth article for each step, [...])
- Your Family Financial Planning (10 Financial Planning Steps in the Right Direction
Families need an objective financial planning process. In addition, they need to be in control -- whether or not they have a family financial planning consultant. With a well-designed and personal financial plan, you can optimize your financial affairs over your lifetime. You can greatly reduce the waste [...])
- Pasadena Financial Planner Background (Comprehensive financial planning advice informed by extensive business experience
<<< Pasadena Financial Planner Background Part 1: Pasadena Financial Planning
(Note that you can reach me by using the contact form below.)
Receiving my Stanford MBA in 1982, I moved a few miles south to begin my corporate career in Silicon Valley. For most of my twenty-five plus years [...])
- Efficiency of Personal Investing Strategies (Step 9 of 10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up the Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in-depth article for [...])
- Independent Investment Advisor Form ADV (
Lawrence Russell and Company
Adviser Brochure: Form ADV Part 2
March 1, 2012
Lawrence J. (Larry) Russell
President and Managing Director
Lawrence Russell and Company
1077 Prospect Blvd.
Pasadena, CA 91103
A CALIFORNIA REGISTERED INVESTMENT ADVISER
CERTIFICATE #133101
This brochure provides information about the qualifications and business practices of Lawrence Russell and Company. If you have any questions about the contents of this brochure, please [...])
- Investment Diversification Strategy (10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in depth article for each step, [...])
- A Fee Only Financial Planner for Those Who Are Not (Yet) Rich (Most investment planning services firms focus on the interests of the wealthy, while the financial services industry and full service brokers hide fees within excessively costly and supposedly "free" financial products sold to the affluent middle and upper middle class
(Note that you can reach us by using the contact form below.)
Using hundreds of thousands of [...])
- Investment Management Fees (Step 7 of 10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in-depth article for [...])
- Personal Investment Strategy (Step 6 of 10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in-depth article for [...])
- Your Family Financial Planning Process (<<< Go Back to Part 1 (Steps 1 to 5) -- Family Financial Planning Pasadena
To find an in depth article for each step, just click on the "Pasadena Financial Planners Sitemap" link at the top of this page and look for the articles numbered from 6 to 10. Note that you can reach us by [...])
- Independent Investment Counselors and Financial Advisors (Step 10 of 10 Personal Financial Planning Steps in the Right Direction
Pick financial advisers and investment advisers solely to obtain objective and high quality financial advice. Specific financial counsel and investment counsel is potentially of high quality, only if it is carefully customized to your particular needs and only if it is given by an [...])
- Investment Risk Tolerance (10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning". To find an in depth article for each step, [...])
- Your Personal Financial Planning Skills (10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see Your Family Financial Planning. To find an in depth article for each step, [...])
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Financial Planners Pasadena CA
A truly independent financial planner and fee only investment advisor
.
Larry Russell, Managing Director
MBA - Stanford University, MA - Brandeis University, and BS - M.I.T.
Lawrence Russell and Company Pasadena, California 91103
(626) 399-9579
A California Registered Investment Adviser -- Certificate 133101
KNOWLEDGE -- OBJECTIVITY -- HONESTY -- DILIGENCE -- SATISFACTION
Start a conversation today -- Send a [...])
- Living Expense Tracking Methods (Many people do not track their living expenses and do not understand the magnitude of their consumption. Failure to monitor your consumption expenditures means that they are flying blindly regarding their future finances. If you do not understand how much you spend and how much you are saving and investing, you simply do not have [...])
- Pasadena Financial Planner ( Find the best personal financial planning consultant for your family
(Note that you can reach me by using the contact form below.)
The Pasadena Financial Planner (Larry Russell) is an experienced business executive with a background in corporate business management, technology start-ups, financial modeling, investment management, economics, statistics, taxation, and accounting. This article provides the biography [...])
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