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Do you want reasonably priced, comprehensive financial planning services from a responsive fee only investment advisor and personal financial planner?
I am committed to the financial education of my clients. I strongly believe that financial education will help you to make much better personal financial planning decisions across your lifetime. Together, we can significantly improve the quality of your practices in family financial planning and your personal investment management.
We will work together cooperatively to analyze your financial affairs. We will develop a detailed lifecycle projection model of your family’s finances that will allow us to automate the testing of how different personal financial decisions might impact your family’s financial future.
I will help you to understand and adopt more durable, time-efficient, and cost-effective lifetime financial and investment strategies. I will advise you on improved methods for the long-term self-management of your family’s financial affairs. Your personal financial and investment plan will be designed for cost-efficiency, tax-efficiency, and time-efficiency. Once established, your financial plan should require minimal tuning over time.
As your personal financial advisor and independent investment advisor, I will also act as your financial consumer advocate.
I will help you learn how to be a highly cost conscious consumer of financial and investment products that are consistent with your personal financial goals and plan.
My financial and retirement planning services will be valuable and cost-effective to you. My financial consultant fees will be reasonable, clearly understood, and determined in advance. I can provide you with comprehensive, reasonably priced financial, investment, and retirement planning services on an hourly, fixed fee, or retainer basis.
I will never charge any fees in relationship to your assets. Simply put, your financial assets are yours and not mine. I believe that financial advisor fees should not be proportional to your assets.
Your family’s interests will always come first. I will work exclusively for you and your family. I will never accept any form of compensation from any third party.
When delivering my financial planning and investment advisory services, I will never tolerate any conflict of interest. No financial industry incentives will ever interfere with my development of an optimal long-term financial plan for you. My recommendations will focus exclusively on your family’s financial interests.
Get help from a fee only financial planner and independent investment advisor who will:
- Take the time necessary to understand your family’s personal financial and retirement planning situation in comprehensive detail
- Provide thorough, personalized, and specific financial action plans
- Put you at the center of decisions using a sophisticated and fully automated personal financial planning tool that projects across your lifetime the potential impacts of financial decisions you might wish to make.
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See: Pasadena Financial Planners >>>
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Financial Planning in Pasadena CA

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Larry Russell, Managing Director
MBA – Stanford University, MA – Brandeis University, and BS – M.I.T.
Lawrence Russell and Company Pasadena, California 91103
(626) 399-9579
A California Registered Investment Adviser — Certificate 133101
KNOWLEDGE — OBJECTIVITY — HONESTY — DILIGENCE — SATISFACTION
A truly independent financial planner and fee only investment advisor
(Regarding how I am compensated, I work solely on a hourly fee or fixed fee for services basis, and only under a contract that we would agree upon. I do not charge any asset fees. In addition, in the interest of avoiding any conflict-of-interest, I never accept commissions or compensation of any kind from the industry.)
Start a conversation today — Send a message using the contact form above
Serving clients throughout the greater Pasadena, California area including these cities: Glendale, La Canada, La Crescenta, La Tuna Canyon, La Verne, Los Feliz, Monrovia, Montrose, North Hollywood, Pasadena, San Marino, and South Pasadena.
Tags: financial planner pasadena ca,
pasadena investment counselor
Financial Advisor Pasadena
- Your Family Financial Planning Process (<<< Go Back to Part 1 (Steps 1 to 5) -- Family Financial Planning Pasadena
To find an in depth article for each step, just click on the "Pasadena Financial Planners Sitemap" link at the top of this page and look for the articles numbered from 6 to 10. Note that you can reach us by [...])
- Pasadena Financial Planner ( Find the best personal financial planning consultant for your family
(Note that you can reach me by using the contact form below.)
The Pasadena Financial Planner (Larry Russell) is an experienced business executive with a background in corporate business management, technology start-ups, financial modeling, investment management, economics, statistics, taxation, and accounting. This article provides the biography [...])
- Living Expense Tracking Methods (Many people do not track their living expenses and do not understand the magnitude of their consumption. Failure to monitor your consumption expenditures means that they are flying blindly regarding their future finances. If you do not understand how much you spend and how much you are saving and investing, you simply do not have [...])
- Pasadena Financial Planner Background (Comprehensive financial planning advice informed by extensive business experience
<<< Pasadena Financial Planner Background Part 1: Pasadena Financial Planning
(Note that you can reach me by using the contact form below.)
Receiving my Stanford MBA in 1982, I moved a few miles south to begin my corporate career in Silicon Valley. For most of my twenty-five plus years [...])
- Financial Planning Reading List (The Pasadena Financial Planner has written extensively about personal financial planning and investment management on a variety of websites. When I work with clients to develop their customized lifetime financial and investment plans, they often ask what they should read to improve their financial literacy.
This article provides a list of recommended reading from among the [...])
- Investment Diversification Strategy (10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in depth article for each step, [...])
- Efficiency of Personal Investing Strategies (Step 9 of 10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up the Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in-depth article for [...])
- A Fee Only Financial Planner for Those Who Are Not (Yet) Rich (Most investment planning services firms focus on the interests of the wealthy, while the financial services industry and full service brokers hide fees within excessively costly and supposedly "free" financial products sold to the affluent middle and upper middle class
(Note that you can reach us by using the contact form below.)
Using hundreds of thousands of [...])
- Privacy (
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Financial Planners Pasadena CA
A truly independent financial planner and fee only investment advisor
.
Larry Russell, Managing Director
MBA - Stanford University, MA - Brandeis University, and BS - M.I.T.
Lawrence Russell and Company Pasadena, California 91103
(626) 399-9579
A California Registered Investment Adviser -- Certificate 133101
KNOWLEDGE -- OBJECTIVITY -- HONESTY -- DILIGENCE -- SATISFACTION
Start a conversation today -- Send a [...])
- Insurance Risk Management (Step 8 of 10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in-depth article for [...])
- Investment Risk Tolerance (10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning". To find an in depth article for each step, [...])
- About (An Objective Personal Financial Planning and Investment Management Website
This website has been researched, written, and published independently. To ensure objectivity, no compensation of any kind has been paid by any third party to influence the editorial content of this website. All articles on this website were written by the Pasadena Financial Planner.
Do you want [...])
- Independent Investment Counselors and Financial Advisors (Step 10 of 10 Personal Financial Planning Steps in the Right Direction
Pick financial advisers and investment advisers solely to obtain objective and high quality financial advice. Specific financial counsel and investment counsel is potentially of high quality, only if it is carefully customized to your particular needs and only if it is given by an [...])
- Personal Investment Strategy (Step 6 of 10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in-depth article for [...])
- Asset Allocation, Investment Asset Tax Location, and Emergency Cash Management (This article discusses personal investment portfolio asset allocation and some considerations about where to hold different classes of financial assets from the standpoint of more optimal taxation.
As you move your cash, bond, and stock financial assets into lower cost, more broadly diversified investment mutual funds and/or ETFs, you should also consider how to “locate” your [...])
- Your Personal Financial Planning Skills (10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see Your Family Financial Planning. To find an in depth article for each step, [...])
- An Objective and Independent Financial Advisor (Find an independent financial advisor who understands and follows the scientific finance literature.
(Note that you can reach me by using the contact form below.)
During my 20+ year Silicon Valley business management career, I had saved and invested according to the financial principles that I had learned at the Stanford Business School in the early 1980s. [...])
- Investment Management Fees (Step 7 of 10 Personal Financial Planning Steps in the Right Direction
This is one of the “10 Steps in the Right Direction” that make up The Pasadena Financial Planner's personal financial planning and personal investment management process. For a summary of these ten steps, see "Your Family Financial Planning." To find an in-depth article for [...])
- Find the Best Independent Financial Planner (Get help from an independent financial planner and fee only investment advisor who will:
Take the time necessary to understand your family's personal financial and retirement planning situation in comprehensive detail
Provide thorough, personalized, and specific financial action plans
Put you at the center of decisions using a sophisticated and fully automated personal financial planning tool that projects [...])
- Independent Investment Advisor Form ADV (
Lawrence Russell and Company
Adviser Brochure: Form ADV Part 2
March 1, 2012
Lawrence J. (Larry) Russell
President and Managing Director
Lawrence Russell and Company
1077 Prospect Blvd.
Pasadena, CA 91103
A CALIFORNIA REGISTERED INVESTMENT ADVISER
CERTIFICATE #133101
This brochure provides information about the qualifications and business practices of Lawrence Russell and Company. If you have any questions about the contents of this brochure, please [...])